Hi, I’m Jenn! And if book marketing feels like a second full-time job you didn’t ask for, you’re in the right place.
I’m a marketing strategist who’s spent 25+ years helping authors, musicians, and creatives connect with their audiences in a meaningful, strategic way. I help fiction and non-fiction authors simplify their marketing, grow their readership, and sell more books without the constant hustle or feeling overwhelmed.
This Substack is where I share:
Practical, honest marketing advice for authors
Behind-the-scenes guidance on what really works (and what to skip)
Mindset shifts to help you ditch burnout and reconnect with your readers
Ethical strategies rooted in real results, not sleazy gimmicks
Whether you’re just starting out or trying to get past the "sophomore slump," you’ll find a supportive space here to grow your author platform and actually enjoy the process.
You can expect 1 newsletter-style article per week, along with a few short Notes throughout the week that offer quick tips, questions, or insights to support your journey.
Not sure where to begin? Here are a few great places to start:
The Real Reason Your Book Marketing Feels So Overwhelming (And What to Do Instead)
My Top Book Marketing Resources (And How to Know Which One Is Right for You)
Welcome. I’m so glad you’re here.